Thursday, January 30, 2020
Women and Motorcycles Essay Example for Free
Women and Motorcycles Essay Introduction An American tradition can be dated back to 1903 when two young men brought their idea to life and produced the first Harley-Davidson motorcycle. At the time, the motor-driven motorcycle that these young men were inventing was to be for their own personal use. Once it was produced, it became popular with motorcycle enthusiast and having survived some difficult times Harley-Davidson is just as popular today, as it was when if first began (Bolfert). According to the companyââ¬â¢s gross revenue in 2010, Fortune 500 list Harley-Davidson at number 430. What keeps Harley-Davidson going strong? Is it the motorcycles, the people who ride these machines, or is it because Harley-Davidson Motor Company is a great American success story (Bolfert)? The story of Harley-Davidson is an interesting story that I hope you will enjoy learning about. The motorcycles are true legends of art, but the people who choose to ride these machines are truly remarkable people. People often judge a group of riders as being a rough and rowdy crowd looking for trouble, but as you will learn through this paper, most of these groups are the friendliest and most helpful people you could find. Harley-Davidson and motorcycles are usually considered a masculine sport intended for men (Mitchel). However, there are women out there who enjoy the freedom of riding their own Harley. So, when did women become so passionate for the open road and begin riding Harley-Davidson motorcycles? What does Harley-Davidson Motor Company do to attract women to the sales of its products and services? Let the story of Harley-Davidson and women riders begin. History Although there had been steam powered tricycles and gasoline bicycles in the 17 and 1800ââ¬â¢s, the story of Harley-Davidson begins in a small shed of a neighbor. William Harley and Arthur Davidson were neighbors and boyhood friends that worked at a Milwaukee manufacturing company as an apprentice draftsman and pattern maker with dreams of their own. They set out to build a motor-driven bicycle for their own personal use. Having built their own bike in 1902, they were not satisfied that the engine didnââ¬â¢t take all the work out of cycling and soon sought the help of Arthursââ¬â¢ brother Walter, who was a skilled mechanic, to help produce a more powerful engine. They also needed a toolmaker to help with the development of the motorcycle and asked their brother William to join the team (Bolfert). Later, the same year the first true Harley-Davidson engine was completed and Bill Harley and the three Davidson brothers were ready to put their idea into production. Needing more space to produce their creation, the Davidson brothersââ¬â¢ father built a 1015-foot building in their backyard. It was here that a legend was born with the boys painting ââ¬Å"Harley-Davidsonââ¬â¢s Motor Companyâ⬠on the door and producing three motorcycles in 1903 (Bolfert). Harley-Davidsonââ¬â¢s reputation of being durable and dependable began with the very first produced motorcycle. This motorcycle had been bought and sold to several different men, who performed very low maintenance to the bike, and accumulated 100,000 miles with its original bearings (Bolfert). To meet the demand for stronger engines and better performance, Harley and the Davidson brothers produced the first V-twin engine in 1909. However, the first 27 manufactured V-twin motorcycles were recalled and destroyed, with the exception of one which resides in the Harley-Davidson museum today. In 1910 no V-twin models were produced because they wanted to make sure they developed an engine that would ââ¬Å"measure up to the Harley-Davidson reputation for power, dependability and performanceâ⬠(Bolfert). The V-twin model was reintroduced in 1911 and the Harley-Davidson low, deep rumble sound known today roars on (Bolfert). From the beginning, women have had the same enthusiasm as men for Harley-Davidson motorcycles. Photos from the early years of 1900 show advertisements of women posing on the legendary Harley-Davidson motorcycles. In 1910 one of the first articles published of a woman riding a motorcycle is in, The Bicycling World and Motorcycle Review, who wrote about Miss Leda Leslie and her Harley-Davidson (Harley-Women). Another early article of a woman on a Harley-Davidson is about Della Crewe and her dog named ââ¬Å"Trouble. â⬠Having only ten days of riding experience this lady and her dog set out to see America on her V-twin that had an attached sidecar. They left Waco, Texas in the summer of 1915 and by November they had made their way to Ohio traveling through rain and snow. When they finally reached their destination of New York City, they had traveled 5,378 miles and Della stated, ââ¬Å"I had a glorious trip. I am in perfect health, and my desire is stronger than ever to keep going. â⬠It wasnââ¬â¢t long before this pair was making their way to tour the South (Bolfert). The Enthusiast dubbed Vivian Bales as ââ¬Å"The Enthusiast Girlâ⬠for her 5000 mile trip on her Harley-Davidson. During the Depression, Dot Robinson competed in endurance races right along with the men and in 1940 would win the Jack Pine Endurance sidecar race. During this time, another avid motorcycle rider contacted Dot Robinson to help form an organization for women riders. It was in 1940 that Dot Robinson and Linda Dugeau formed the first motorcycle riding club for women called ââ¬Å"Motor Maids. â⬠The first African-American to travel cross-country through 48 states in the 30 and 40ââ¬â¢s was Bessie Springfield, who often had to sleep at filling stations on her motorcycle. She later joined a motorcycle dispatch unit for the army and rode across America delivering documents for the U. S. Army. During her life she owned 27 different Harley-Davidson motorcycles and continued to ride long after the doctors advised her not to (AMA Motorcycle Museum Hall of Fame). These brave and bold women paved the way for women today, to enjoy the pleasure of riding out on the open road on their own motorcycle. Geographical Scope While the Harley-Davidson headquarters are still located in Milwaukee, Wisconsin where it first originated, the company has grown and has other areas across America that helps with the production of the Harley-Davidson motorcycles. The company has testing and evaluation centers located in Meza, Arizona and Naples, Florida. In Franklin, Wisconsin is a distribution center is that is accountable for materials going from suppliers to warehouses. Harley-Davidson Dealer Systems that provides software, hardware, training and customer support to dealerships is located in Valley View, Ohio. Ann Arbor, Michigan holds the plant that protects the trademarks of Harley-Davidson. Wouwatosa, Wisconsin is home to the facility that produces ââ¬Å"middleweightâ⬠engines for the Sportster models. Menomonee Falls, Wisconsin known as ââ¬Å"Home of the Big Twinâ⬠produces engines and transmissions for the larger model motorcycles. The Product Development Center is located in Wouwatosa, Wisconsin and is responsible for the development, testing, and styling of new products. Talladega, Alabama is home to a testing site for Harley-Davidson. Tomahawk Operations in Tomahawk, Wisconsin is responsible for fiberglass body parts, windshields, and saddlebags. Kansas City, Missouri is home to the plant that produces the Sportster, Dyna, and V-Rod models. While York, Pennsylvania produces the Touring, Softail, and factory custom motorcycles such as the Screamin Eagle (Harley-Davidson). Products and Services The number one product of Harley-Davidson is its line of motorcycles with the Screamin Eagle editions being the most popular. The Screamin Eagle models have a limited number manufactured and come with all the chrome and custom work already done. The service departments can do anything from a simple service to rebuilding an engine. Need body work done to your ride? Harley-Davidson service departments can rebuild your ride for you (Harley-Davidson). Harley-Davidson offers a large variety of products for men, women, and children. Most men and women will ride out in full leather gear which includes gloves, chaps, bandanas, helmets, and jackets. Most people think bikers wear all this to look tough, but truth be known, all the leather is protection for your skin in the event of a fall on asphalt (Harley-Davidson). Harley-Davidson offers a full line of apparel and jewelry for women, men, and children. In 2010, Harley-Davidson came out with the Pink Label collection with a percentage of the proceeds going to the Y-me National Breast Cancer Organization. Even men wore shirts with the pink ribbon and slogan reading ââ¬Å"On This Road, No One Rides Alone (Harley-Davidson). â⬠One service that Harley-Davidson offers to attract women riders is the ââ¬Å"Riders Edgeâ⬠course that teaches a person how to handle and ride a motorcycle safely. Upon completion of this course one can go to the DMV to take the motorcycle written test and with a passing score can receive a motorcycle endorsed license. Harley-Davidson will even take off the amount paid for the course toward a purchase of a new motorcycle. Thatââ¬â¢s three hundred dollars off a new bike before any other discounts. Subsidiaries. Harley-Davidson has two subsidiaries in Italy, MV Augusta and Cagiva. Both of these companies sell motorcycles that are used in racing and what is known here as ââ¬Å"crotch rockets. â⬠Buell, an American made motorcycle, is another subsidiary of Harley-Davidson that was founded in 1994, but sadly closed in 2009 (Subsidiaries of H-D). Due to being lighter and easier to handle and maneuver, Harley-Davidson uses these bikes to teach riders how to operate a motorcycle safely through the ââ¬Å"Riders Edgeâ⬠course. Harley-Davidson has a subsidiary known as H. O. G. which stands for Harley Owners Group, for people who own Harley-Davidson motorcycles. Anyone who buys a new Harley-Davidson motorcycle is automatically enrolled for a one year membership. By being a H. O. G. member you can receive discounts on insurance and Harley-Davidson products. H. O. G. even recognizes women riders by giving them a special ââ¬Å"Ladies of Harleyâ⬠patch and pin. The H. O. G. chapters are in nearly every city and form rides to get owners on their bikes (Harley-Davidson). Finance In 1995 women represented only about 2% of the motorcycle sales. With more women learning to ride, women represent about 12% of the motorcycle sales in 2010 (Clothier). For the year of 2010, the Harley-Davidson homepage reported income from continuing operations being 259. 7 million dollars, with Harley-Davidson Financial services contributing 181. 9 million dollars to that income. Dealerships world-wide sold a total of 222,110 new Harley-Davidson motorcycles at retail with the U. S. selling 143,391 of these new bikes. A total of 210,494 Harley-Davidson motorcycles were shipped from the company in 2010. The following table breaks down each quarter income and losses with the last column showing the total for the year (Harley-Davidson). HARLEY-DAVIDSON, INC. CONDENSED CONSOLIDATED STATEMENTS OF INCOMEUnaudited YEAR ENDED DECEMBER 31, 2010 (IN THOUSANDS) Q1Q2Q3Q4TOTAL Net Revenue from motorcycles and related products$1,037,335$1,135,101$1,087,115$917,076$4,176,627 Gross Profit379,547396,984379,806271,0661,427,403 Selling, administrative and engineering expense205,204208,952210,828260,153885,137 Restructuring expense48,23630,12567,47617,671163,508 Operating income from motorcycles related products126,107157,907101,502(6,758)378,758 Financial services revenue169,837173,705172,845166,322682,709 Financial services expense143,155112,860121,977122,844500,836 Operating income from financial services26,68260,84550,86843,378181,873. Operating income152,789218,752152,37036,720560,631 Investment income8671,5511,2391,7765,442 Interest expense23,45523,59123,10220,20990,357 Loss on debt extinguishment85,24785,247 (Loss) income before income taxes130,210196,712130,507(66,960)390,469 (Benefit from) provision for income taxes61,46957,42536,790(24,884)130,800 (Loss) income from continuing operations68,71139,28793,717(42,076)259, 669 Loss from discontinued operations, net of tax(35,416)(68,130)(4,888)(4,690)(113,124) Net income$ 33,325$71,157$88,829(46,766)146,545. At the end of the fiscal year, Keith Wandell (President and CEO of Harley-Davidson) states: ââ¬Å"We feel good about our 2010 results. â⬠ââ¬Å"While there is still hard work ahead and we remain cautious in our outlook, I am confident we are positioning Harley-Davidson to succeed and deliver value for all our stakeholders into the future. â⬠ââ¬Å"For 2011, we plan to build on our position as one of the strongest brands in the world through our continued focus on customer led products and experiences. â⬠Future Trends To help boost sales in 2011, Harley-Davidson will allow customers to design a Sportster 1200 Custom on-line, order it from their local dealer, and Harley-Davidson will build it at the factory and ship it to you (Harley-Davidson). Another trend for 2011 is Bike Builder, which is an online tool that allows customers to visualize different options on their motorcycle as they are building it (Harley-Davidson). This will allow customers to get the real look of the bike with their choice of custom work before spending the money on the bike and not being satisfied with the outcome. By listening to the customers and giving them what they want, Harley-Davidson will continue to be leader in motorcycle sales. Miscellaneous Freedom and America being a part of Harley-Davidson history Harley-Davidson has formed a Harleyââ¬â¢s Hero tour that honors and supports Disabled American Veterans. Harley-Davidson pledged one million dollars to this foundation in 2006 and another one million dollars in 2010 to support the Nations Heroes. ââ¬Å"Through this foundation Harley-Davidson provides free access to benefits for all veterans,â⬠and shows them our appreciation for our freedom (Harley-Davidson). Local Harley-Davidson dealerships hold benefit rides to raise money for various cancer organizations such as Relay for Life, Bikers for Boobs, and for individuals who needs help paying medical expenses. Harley riders love to come out and support these benefits with as many as 400 to 500 bikes in one ride. It not only gets us out to raise money for cures, but gives us a chance to ride. Conclusion By attracting women into the sport of motorcycling, Harley-Davidson has now launched May as Womenââ¬â¢s month. During May, Harley-Davidson will hold garage parties, and rides for women to help attract even more to the sport. So women like Dot Robinson and all women riders today have helped make Harley-Davidson a success. The motorcycles being dependable and reliable, the people who choose to ride these machines, and the fact, that it is a great American success story have all made Harley-Davidson legendary. Harley-Davidson has faced many difficulties over the last 108 years and is still going strong, so when we are having a bad day and going through difficult times, letââ¬â¢s do as the Harley-Davidson slogan states: ââ¬Å"Screw it, letââ¬â¢s ride. ââ¬
Wednesday, January 22, 2020
Domination Of North America :: American History
During the late 1600s and the to the mid-1700s, countries fought for land and power in order to have global domination. While several countries fought for the same cause, resolving their differences was nearly impossible, and this often led to more wars and conflicts. One of the many conflicts concerned the domination of North America. While many European powers competed for control of North America, Britain gained the most territory through the four French and Indian wars, King William's War, Queen Anne's War, King George's War, and the French and Indian War. As these wars progressed, Britain achieved the most success and eventually became the most dominant power in North America. King William's War, which occurred from between 1689 to 1697, was the first of a series of colonial conflicts between France and England for supremacy in North America. It started when King William III of England allied himself with the League of Augsburg; certain German states, Spain, Sweden, Austria, and the Netherlands,; to oppose French expansion. In America, King Williamà ¡Ã ¯s War, or otherwise called The War of the Grand Alliance or the War of the League of Augsburg, was fought between the English and its Indian allies and the French and its Indian allies. The first major conflict occurred on February 9, 1690 when the French and Indian forces from Montreal attacked and burned Schenectady, New York. The English responded by the seizure of Port Royal on May 11, 1690. However, it was recaptured a year later by the French. The city of Quebec was also attacked by English forces in their first major military operation of King William's War, but they were obstructed by the F rench troops. The war ceased in a stalemate and officially ended with the Treaty of Ryswick, which ended the fighting in America and Europe, and returned all colonial possessions to their prewar status. After a brief season of peace, the colonists were obliged to face another long and murderous war. Queen Anne's War was the second in a series of four wars fought between France and Great Britain in North America for control of the continent. It was part of the War of the Spanish Succession in Europe and it occurred between 1702 and 1713. In February, 1704 at daybreak, a party of nearly four hundred French and Indians attacked New England from Canada and broke upon the town of Deerfield, Massachusetts.
Tuesday, January 14, 2020
Case Study â⬠Profitel Inc Essay
Decision maker: Lars Peeters, along with his team of executives Question 1: Which perspective of leadership best explains the problems experienced in this case? Analyze the case using concepts discussed in that leadership perspective. Leadership is defined as the collective effectiveness and successes of organizations members by influencing, motivating, and enabling others to contribute. In this case Lars Peeters, newly appointed CEO of Profitel, fails to maintain his role by lacking key ingredients central for effective leadership. Together with his executive team he hired from his previous employment, weaken Profitelââ¬â¢s image and success with customers, government leaders and even employees. Listed below are perspectives of leadership I have identified in this case that best explain the problems at hand: Contingency Perspectiveââ¬â Lars had not diagnosed Profitelsââ¬â¢s situation thoroughly and adapted their style and objectives to fit that situation. Instead of using the employeeââ¬â¢s thoughts and insights as a powerful recourses, Lars went ahead with his team of executives and implemented his strategies disregarding any feedback. Behavioral Perspectiveââ¬â Although Lars displays task-oriented behavior by pushing company to reach a certain goal, he lacks in people-oriented behavioral skills. This could explain for his disregard to his subordinates trust and lack of employee morale. Transformational Perspectiveââ¬â Lars failed to create a strategic vision for Profitel. By using one he could have build employee morale by increasing commitment and rewarding based on performances. Questions 2: What can organizations do to minimize the leadership problems discussed above? In this case Profitelââ¬â¢s broad based there to hire Lars as CEO based on reputation rather than focusing on how his expertise could benefit their company. Lars took incentive in implementing all major decisions without others input or involvement. The board of directors seemed to have minimal role in the companyââ¬â¢s development and should have taken more precautions like overseeing major decisions. Also they should have evaluated his internal performance through feedback from employees and external performance through customers.
Monday, January 6, 2020
First Silent Film The Great Train Robbery
Produced by Thomas Edison but directed and filmed by Edison Company employee Edwin S. Porter, the 12-minute-long silent film, The Great Train Robbery (1903), was the first narrative movieââ¬âone that told a story. ââ¬â¹The Great Train Robberys popularity led directly to the opening up of permanent movie theaters and the possibility of a future film industry. Plot The Great Train Robbery is both an action film and a classic Western, with four bandits who rob a train and its passengers of their valuables and then make their grand escape only to be killed in a shootout by a posse sent after them. Interestingly, the film does not spare on violence as there are both several shootouts and one man, the fireman, being bludgeoned with a piece of coal. Surprising to many audience members was the special effect of throwing the bludgeoned man off the tender, over the side of the train (a dummy was used). Also first seen in The Great Train Robbery was a character forcing a man to dance by shooting at his feetââ¬âa scene that has often been repeated in later Westerns. To the audiences fear and then delight, there was a scene in which the leader of the outlaws (Justus D. Barnes) looks directly at the audience and fires his pistol at them. (This scene appeared either at the beginning or at the end of the film, a decision left up to the operator.) New Editing Techniques The Great Train Robbery not only was the first narrative film, it also introduced several new editing techniques. For example, rather than staying on one set, Porter took his crew to ten different locations, including Edisons New York studio, Essex County Park in New Jersey, and along the Lackawanna railroad. Unlike other film attempts which kept a stable camera position, Porter included a scene in which he panned the camera to follow the characters as they ran across a creek and into the trees to fetch their horses. The most innovative editing technique introduced in The Great Train Robbery was the inclusion of crosscutting. Crosscutting is when the film cuts between two different scenes that are happening at the same time. Was It Popular? The Great Train Robbery was hugely popular with audiences. The approximately twelve minutes of film that starred Gilbert M. Broncho Billy Anderson* was played across the country in 1904 and then played in the first nickelodeons (theaters in which movies cost a nickel to see) in 1905. * Broncho Billy Anderson played several roles, including one of the bandits, the man bludgeoned by coal, a slain train passenger, and the man whose feet were shot at.
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